Let's be curious together.

When I was five, my next-door neighbor called me Dennis the Menace, because I would sit outside and annoy him with nonstop questions as he mowed his lawn.

Or so my mother tells me.

My love of questions is what led me to study philosophy in college, and it's what fascinates me about marketing. A true marketing strategist has no shortage of questions, because our work is rooted in our curiosity about people and why they do what they do!

On the flip side, I truly believe our deepest desire is to be known and understood—not only by other people, but also by the companies we do business with.

If we work together, expect me to be single-minded in my drive to understand your customer, how they think, what they want in life, and what's stopping them from getting it. Knowing your customer is the first step to gaining their trust, and trust is the currency of business.

Outside of work, I'm an avid cyclist and home cook. I love long walks.

My time and heart are split between Chattanooga, Tennessee and Central New Jersey.

View My Resume

Core Philosophies

My Approach

My working style is guided by a few key principles:

Simplify the complex

My philosophy background taught me the value of breaking complex ideas into their simplest parts and asking thoughtful, precise questions that move a conversation forward.

Failure as strategic leverage

Almost all marketing success is built upon dozens of small failures. It’s just the nature of the job. I’ve learned to see failure—at least in the boring, everyday sense—as little more than information. It helps move the needle forward.

Data-discerning, not just data-driven

Everyone wants to be data-driven. But data is all around us, constantly floating by our eyes. An angry customer email is data. Every sales call transcript is data. A new ad that flops? Data. The trick is not just being data-driven, but being data-discerning and willing to hunt for the data that matters.

Embrace creative risk

I truly believe that, especially in a company's growth stage, you have to take creative risks to see success. Until you’ve tested it, you can’t assume something doesn’t work.

Let's Get to Work